2014年12月7日星期日

What can we do for the LED lighting industry?

Under the LED lighting industry and constantly improve the policy environment, the continued growth of industrial scale, independent innovation ability to rapidly increase, applications continue to develop the background, we see the LED lighting industry increasingly bright future. 2015 is like the wind, the waves came. Premium Shi Yin Kang Optoelectronics Technology (Shanghai) Co., Ltd. Managing Director on the status of the industry, light industry enterprises on how to get through the "winter" and other issues were discussed with the author.

I asked: Do you think the current led high bay lighting wholesale is kind of a situation?

Subject to technical improvement and rapid price drop impact, while the pattern of change in the industry, the price gap with the traditional lighting LED lighting products are also among the shrinking popularity of LED lighting products, has become an indisputable fact. Some time ago, LED lighting market has undergone a lot of unexpected events, both internal and external to the outbreak of blowout, this is a wake-up call to the industry knocking. Hard enough, there is always the possibility of being eliminated; without knowing, eventually unexamined, by dragging the industry forward. We must be constantly vigilant, present and future, what do we do? What can we do? What are we going to do?

Important than seize the opportunity to grasp the trend. Lighting industry is a promising industry, in the current market situation, who first discovered and developed to grasp the dynamic trend of the industry, then who could rewrite the rules of competition of the industry, to promote the industry reshuffle and upgrades.

Second question: How Will the lamp prices low profile in the industry, "winter" Premium Shi is how to do??

"Separatism with potential"

All along, we are accustomed to the "winter" as a metaphor of the lighting industry is currently enjoying a period. In fact, "winter" is not terrible, terrible is the self-wrapped solid, no action. Premium Shi lighting is selected in the winter self-cultivation, hold the pace, stability and development. Premium Shi is how in the winter of self-cultivation?

First, rational use of resources, compress product cost, do not blindly expand business scale and capabilities, plan and moving; second, to increase the pace of independent research and development, in the lighting industry, product homogeneity serious, copying each other counterfeit abound, we take this opportunity to rest, careful research and development of new products, cultivate core products with market competitiveness. Third, reasonable quote highly qualified personnel, operating business is business people, promote innovation and talent introduction mechanism, the establishment of their talent, only the best talent management mechanisms used for the "winter" after takeoff reserve enough talent.

Winter will allow the market to rebound any time feel spring-like warmth, but that does not mean that spring is coming. Macro side effects, on the one hand produces immediate boost; it also needs to be in time, in order to gradually feel substantial stimulus. In the current market environment, should not be too pessimistic, should not be too optimistic, but also must not impatient, have a normal state of mind and plenty of patience, waiting for the arrival of the warm sun, absorb nutrients.

Three questions: What do you think the current core lighting business which is the primary consideration of factors why??

"Commandeered the people"

Market demand pushed the speed of the development of LED lighting from the roots. Many companies have vied for the led high bay light manufacturers, to compete in this huge cake, various warlords fighting, competing, out ...... inevitable. Which companies holding a trump card, the more the greater the probability that the odds. Which I must mention is that - talent pool.

Enterprises lack the reserve personnel, after the important positions successors, job vacancies available without super sub, which are fatal to enterprise development. Thus, the construction of the talent pool mechanism, create the future competitiveness of enterprises is particularly important. If the "hero", then today's talent has deservedly become the lighting, "Hero" under the current situation.

2014 draws to a close, the upcoming 2015, Shi deeply privileged "strategic position" comprehensive investigation and eventually a new round of programs to potential separatist, dominating people, privileged official is ready fully prepared, just waiting to bloom!

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