2014年3月5日星期三

Interactive lighting design will be the tide of LED commercial lighting

" Lighting Design with interactive and easier to attract tourists stop to watch , and even participate in the commercial district can effectively pull popularity ." Beijing chief lighting designer Tomomi see any prospect in 2014 when the lighting design trend pointed out that commercial lighting design interactive trend has become increasingly evident.
Currently , the retail market is fiercely competitive , and by excellent lighting effects to fit the design of the customer experience and create a relaxed atmosphere , which can effectively guide the customer to have a positive consumer psychology , so LED commercial lighting wholesale design has become an important major businessmen wrestling means . From the company's business volume lighting design can also be seen the extent of the fiery commercial lighting , according to either see introduced only last year he was involved in the completion of several large commercial lighting design projects , such as Wuhan Outlet Shopping City , Yulin cultural and commercial Square, Huaxing trade City , etc. , although these different forms of commercial construction projects , in which the area is different, but the customer at the time the options are designed to interact with a keen interest in lighting , and even offered to increase the business district of interactive lighting design.
Outlet Shopping in Wuhan City project as an example, as Hubei largest Outlet Shopping City , the overall area of ​​350 acres, the shopping city also built 60 -meter-high Ferris wheel theme of landscape , and with the surrounding natural environment close combined . For such a complex commercial lighting project , lively , bustling atmosphere must be in place , rich colors is an indispensable element of dynamic lighting buttressing also essential. These design elements have a certain appeal to consumers , plus interactive wall square casual play area and ground pressure lamp design , interactive participation by the customer , the lights will be back out random variation , easier to attract tourists stop to watch , to improve consumer experience index .

Through hands-on interaction, satisfaction and enhance adhesion of consumers, has become an important plus point of commercial lighting design. " The international lighting industry is also focused interactive lighting concept " , either see something called the recommended work on the 2013 Dutch Design Week " from Mars Lego " (Legofrom Mars) , which is more direct interpretation of the popularity of interactive lighting . This piece is the lighting device consists of hundreds of pieces of wireless LED crystal composition , these crystal blocks are placed on a black pad , magnetic floor below can be wirelessly charged, when people interact with their , Crystal block will be lit by haptic feedback . People come to visit these crystal blocks makes up a wide variety of shapes , some people even use them to spell the courtship patterns , we never tired of this experience .

To get a more attractive LED commercial lighting wholesale design , enhanced interactivity is a shortcut. Interactive lighting design makes the lighting becomes more active , the single static light changing environment interaction between adult lights , increasing the participation of consumer interest , so as to enhance the lighting design can be ornamental . Outlet Shopping on Wuhan city , in the commercial district reasonable to add some interactive lighting design , which allows shoppers to easily immersed in a pleasant atmosphere and interactive session, while the advantages of this design will attract more design division in the wider adoption of lighting design project.

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