2013年12月19日星期四

Indicating the trend of LED lighting industry in 2014

2014 LED in the world how to do? Not highly anticipated, led street light Manufacturer adviser market analysis would have revealed the mystery starting next year LED industry development. December 19, by the global market research firm TrendForce 's Green Energy Division LEDinside organized network co LEDinside China LED market analysis will be chief adviser, Marco Polo Hotel in Shenzhen City Hall, 7th Floor, Hawaii grand opening, including Cree optoelectronics, Samsung Electronics, HC SemiTek, Ruifeng power, Hongli Opto-electronic and other well-known manufacturers gathered in one , the event was packed.
The meeting mainly in 2014 and the LED global market dynamics and development trend of China 's industrial spindle, LEDinside analyst separately from the full range of interpretation and analysis of lighting, backlighting, packaging and other point of view, reasonable, unique point of view . The following analysis will capture LEDinside small series of exciting footage, and everyone grab "fresh" 2014 LED industry trend:
LEDinside associate department head be stored in ultra-assessment and discussion of current market conditions for the global LED packaging industry. He pointed out that LED lighting applications market grew rapidly, reaching in 2013 the output value of LED lighting applications, $ 3.7 billion, the total output value of LED packaging ratio reached 29%. Outlook 2014 and the total lighting package ratio will reach 33% of all LED applications become among the highest proportion of classes.
Due to the rapid growth in the lighting market, the international forefront of LED manufacturers have also stepped up the layout of the LED lighting field. Especially in LED product line and increase the power LED COB product into force, to provide better lighting industry cost- effective products. In addition, some LED manufacturers have also entered the field of LED lighting finished downstream, either through acquisitions or strategic alliances channel, etc., to strengthen the competitiveness of the LED lighting market. In a fierce competition which they can not go back on the road lighting, and a clear understanding of how much resources they own core competencies, in order to have a place in this highly homogeneous and competitive battlefield.
LEDinside analyst Mr. Yu Bin of China LED packaging industry development trend analysis and explanation. I think Bin, LED packaging technology evolution, always focus on the end-use costs continue to drop this topic. Use of new packaging materials, new package size is formed, the emergence of new packaging process are to ensure the quality level of the premise of reducing the cost of the unit lumen. 2014,
led street light Manufacturer expects the global LED lighting product shipments will grow by 68%, the output value reached 17.8 billion US dollars . In the backlight market penetration becomes saturated, other applications in the ascendant trend, China LED packaging industry, how to seize the opportunity of rapid development of the global lighting market, will become an important factor in deciding victory or defeat.
Mr LEDinside analyst conducted for 2014 LED backlight market trend analysis:. 2013 LED TV penetration rate of television factory in China led down to 95% level in 2014 is expected to completely replace CCFL, the annual TV shipments estimated at 200 million 9 million units, annual growth rate of 3%. However, in 2014 the output value of LED-backlit TVs was estimated at $ 2.41 billion, the annual growth rate of 17% instead of decline, mainly due to the direct type TVs use LED quantity less than the edge-lit models by about 50%, while the 2014 direct-type machine kinds of penetration will reach Liu Cheng, is the leading cause overall LED TV shipment growth, LED output has decreased.
Guo Zhihao said that in 2014, it is still on television factory price competition of the year, even if the LED TV penetration rate close to 100% level, price and cost competitiveness TV but no slowdown, television is no longer just concerned about brand factory LED costs, but by reforming group includes PCB LED backlight even Lens costs, therefore, be scored 2014 LED TV backlight supply chain, in addition to the entire group must provide the overall LED backlighting solutions, need to have a more cost-competitive.
LEDinside analyst Wang Fei think 2014 LED lighting market is the most important trend in the lighting industry first by the competing brands have the economies of scale of economies of scale in manufacturing steering competing brands plus economies of scale, which makes LED lighting industry concentration than the times traditional lighting is high.
In addition, the introduction of automated equipment to produce a large number of alternative light source, will reshape the cost structure of alternative light sources for manufacturers to introduce new competitive advantage. The observation of Chinese bulbs retail price, commercially available LED bulb types surge in the number of lumens per dollar (LM / $) distribution tends to converge, the central value down, he explains the terminal market price transparency improved, on the other hand explained vendors pricing strategy rigid, overly concentrated focus of competition in LM values , lack the necessary diversification designed to meet different consumer preferences.
Wang Fei said the Chinese market focused on the domestic market shipments of commercial lighting field, alternative sources and downlights become mainstream shipped varieties. Export data from the point of view of LED lighting products to accelerate export growth in the state 's export performance in the fourth quarter is not short off-season.
LEDinside analyst Miss Wang Ting overview of the global LED lighting market development. She believes that in 2013 the global lighting market is the most important trend is the alternative lighting products with the rapid decline in prices, the global tide brings replace the LED light source. Bulbs and lamps which are the most affected by the market to replace the light source type. LEDinside estimates, compared with 2013, in 2014 the global LED Bulb quantity demand will grow 86 percent, while the number of
led street light Manufacturer demand growth rate reached 89% .
Ting believes that from 2013 to 2014, lower product prices, actively seek tenders subsidies, and vigorously promote access road construction, acquisition channels and technologies to improve competitiveness, promotion of smart lighting, and enhance the brand image, etc., Or the world from 2013 to 2014 the main development strategy LED lighting manufacturers.


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