2013年11月17日星期日

How to survive in an increasingly competitive LED street lighting market


In 2013,  the LED street lights market competition becomes more intense, A lot of small factory because labor costs rise, products unit price to drop, operating costs continue to increase increasingly seem to be unsustainable, under the condition of the factory in the reduction of the cost and reduce the cost of business, the promotion of cases, the order also drops, so there is A considerable part of the factory in the town this year's situation is very delicate, continue to go on operating according to the current way, cannot see good prospects, such as 18 w wash wall lamp monochrome mid-range products ex-works quality assurance for two years before the unit price is in 100 yuan or so, but this year many factories of advertising has A 48 yuan, how is this product made, how to keep two years all don't say, the question is where is the factory profit, factory where the follow-up maintenance costs, A wash wall lamp artificial cost, A skilled workers is the output of more than 20 A day), shell, lamp beads, drive, lens, stents, aluminum plate, wire, glue (fill plug of resin, glue fixed before the wrinkles on both sides of the glue, 705 glue, potting A, B glue, fixed the glass glue) artificial these is A product of the materials and artificial cost (not including operating costs), believes that many customers can produce big budgetary estimate of the cost, so now the factory does not have the profit space set aside to, finally put himself and many of his peers are pushed to the wall.Actually you also know that any one line does not have enough profits, a product's quality and after-sales service to rely on what to guarantee, the original 3 w buried lights of the single color can pin to 60 yuan, and now many manufacturers selling price of 30 yuan, the cost of I am not here here, part of the manufacturers use inferior materials, cutting corners, light source with lack of power, power supply with low current, craft sloppy, no unified standards, the chaos of the unit prices, necessarily causes of quality control, a no quality assurance products to win customers trust and cooperation for a long time, one doesn't even have their own interests guarantee factory how to survive for a long time? And, of course, some people say that more closely to the market, but blindly cater to the guest's requirement at a lower price, but at the expense of practice obviously it would be unwise to product quality, with the biggest selling integrated project-light lamp now, for example, 50 w project-light lamp now the mainstream of ancient shell of 2.7 KG of single price is $47, other light source and driver is not guaranteed for two years product gross margins with 20, 180 yuan, and now someone selling 50 yuan a 50 w products, this product can keep two years?Is 50 w?I think whether guests or factories in the mind clear, this product is to fool people, everybody together, the result is the sale in domestic market is not hot now, most of the export is too cheap cheap product, a 3 w light cup has more than two yuan, a ceiling more than 3 yuan, these estimates production people told him to take back to himself with his all don't, but now is everywhere.In town knows, the characteristics of ancient town is the mature industrial chain, LED low barriers to entry, there are many other factors, but no matter what factors, all of this with LED products marked by churning out bad impression. But in the face of today's slack season, LED manufacturers how to survive, how to occupy a good position in the future production sales, because there are these low-end couldn't even say is low, let's just say it's only a product, an irresponsible products.How to with these cabbage prices product than the price, and how to complete product quality guarantee? One, to reduce the chip junction temperature (guzhen no enterprise can solve this problem, because there is no chip manufacturers, the ancient town of our country also does not have several mature chip manufacturers,, of course, the government should pay attention to this matter, should also have this aspect of the research and development, just less than civil phase) Second, through the shell heat quickly, reduce the junction temperature of the chip Before someone designed a fan of LED street lights, heard that this will reduce the service life of the light source, but before a the first step. Shell design the same in the market now, and is the specific heat dissipation requirements regardless of the chip, blindly reduce the thickness of the shell, to reduce the cost, at the expense of the service life of the light source, cause necessarily (heat dissipation is not enough light of light before failure), there's a shell inlay before pure copper (contact with the part of the chip, so the cooling effect of irremediable, but because the process requirements is not easy to achieve, the other is the cost of the product has soared, their product promotion is also struggling, but there are also the little people on the product structure adjustment, but the cooling effect is limited, such as improving profile shapes and so on, from these forward-looking manufacturers also rough we see LED the life of the future must be more high direction with lower cost, and in order to lower the consumption of natural resources, to achieve the real green environmental protection. Three, driving scheme of improvement Driver for two years now it is commonly the limit, in addition to less parts like Ming weft three years and five years, these aspects need to improve, now on the market of the inside of the driver electrolytic general design life is 5000 ~ 8000 hours, if the point eight hours a day, the driver can use time is between 1.7 ~ 2.7 years, but the mainstream use is 5000 hours of capacitance, these advertisements placed with them a considerable discrepancy, that kind of a piece of much money driven electrolytic estimated average 5000 hours of life is short, and driver IC, fire cow is also vulnerable components, so the improvement of driver is the key.

More info you can visit:http://www.lead-lighting.com/products/bid31-1.htm

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