The renowned Lighting Designer wanted to emphasize the shop by conceiving it as an integral part of the city: his experience taught him that through windows lights mould the surrounding environment and entice passengers by transforming these places in "urban rooms" where people meet, maintain their relationships and spend some time together. led street light wholesale becomes a familiar place having a visual and emotional impact.
Lighting designer Stefano Dall'Osso customizes retail lighting aesthetics for London shop
The main aim of Dall'Osso, in this case, was that of making both the product and the place where it is displayed the true protagonists; the client must feel emotionally involved by both of them and this is why the places of consumption are "staged ". The sales area, by acquiring new meanings, stimulates the users who want to be part of this" new set "in order to satisfy their aesthetic hunger for knowledge and curiosity.
The logics for a proper lighting are the same used for a theatrical set. There is a connection between direction, intensity and colour of light and the sensations aroused by objects. The choice of a position and therefore of a direction of the luminaires is fundamental, because it influences the character of the obtained scene.
The idea of cosiness and comfort that distinguishes the brand is fully expressed thanks to the chromatic quality of light: the colour temperature of around 2700 K allows maintaining the welcoming mood that emphasizes the sought-after concept of traditional tailoring in each one of their shops.
Dall'Osso and his team adopted long-life and easy-to-use light sources in order to facilitate the system's maintenance and reduce the related costs even through the possibility to dimmer light emission: each and every luminaire is equipped with an integrated driver or electronic transformer and optic accessories such as lenses, filters and screens that can be replaced with no need for tools, in order to shape light according to the different needs. Moreover, the adopted light sources with a high Colour Rendering Index (CRI) determine the quality of colours of the lighted objects, thus exalting the goods for sale.
The led street light fixture Manufacturer in a shop is creating a discreet and not intrusive lighting able to convey the commercial message to the client and guide him in the choice of products; this is the reason why the Lighting Designer's idea of fully integrating the luminaires in the architectural layout allows focusing the attention on goods, instead of light.
The lighting solutions thought up for this shop are dynamic and flexible because through them it is possible to create different scenes according to the windows dressing, furnishing of shop and display areas and because the intensity and quality of light can be adapted to the scene set- up, to the hours of the day and to the need to switch on / off the different zones, with no need to intervene in the electrical system.
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